In his second novel, What in God's Name, author Simon Rich takes on God and creates a funny, touching novel about a deity who is the CEO of Heaven, Inc.
The biggest problem with Heaven, Inc is that it’s a grossly mismanaged corporation. For as long as anyone can remember, the founder and CEO (known in some circles as "God") has been phoning it in. Lately, he's been spending most of his time on the golf course. And when he does show up at work, it's not to resolve wars or end famines, but to Google himself and read what humans have been blogging about him. When God decides to retire (to pursue his lifelong dream of opening an Asian Fusion restaurant), he also decides to destroy Earth. His employees take the news in stride, except for Craig and Eliza, two underpaid angels in the lowly Department of Miracles. Unlike their boss, Craig and Eliza love their jobs and they refuse to accept that earth is going under. Inspired to save Earth, Craig and Eliza tells God if they give them thirty days, they will create the greatest miracle seen in centuries: getting two socially awkward humans to fall in love. But true love has never been more difficult as both Sam and Laura –despite being “perfect” for each other- seem destined never to find the course of true love.
A better and more rewarding novel than Elliot Allagash, despite the plot sounding a bit precious, the young author is great with using some hysterical and very sharp dialogue. He’s also able to prevent the novel from becoming gimmicky in many ways due to his ability to create more emotion than one might expect. A quick and fun read.